Silchuk, O. V.Nikolayenko, Yu.Сільчук, Олеся Василівна2019-03-052019-03-052018https://dspace.pdau.edu.ua/handle/123456789/4182The paper deals with the problem of evaluation business communication culture levels of prospective specialists in agriculture. The aim of the study is to research the state of development of motivation and value component of business communication culture of agrarian university students. Motivation criterion indexes are studied with a complex of methods (survey, questionnaires, talks to students and teachers, testing and pedagogical observation of students’ communicative activity). The results of the research show that the current system of training in agrarian universities does not provide the appropriate level of the development of motivation and value component of business communication culture. It proves the necessity for the development of efficient methods and technologies to raise students’ motivation to communicate both in native and foreign languages.enprospective specialists in agriculture, business communication culture, diagnostics, criteria, indexes and levels of development of motivation and value component of business communication cultureArticle