Diagnostics of motivation and value component of business communication culture of prospective specialists in agriculture

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Date
2018
Authors
Silchuk, O. V.
Nikolayenko, Yu.
Сільчук, Олеся Василівна
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Суми: СумДПУ
Abstract
The paper deals with the problem of evaluation of business communication culture levels of the future specialists in agriculture. The aim of the study is to research the state of development of motivation and value component of business communication culture of the agrarian university students. Motivation criterion indexes are studied with a complex of methods (survey, questionnaires, interviews with students and teachers, testing and pedagogical observation of students’ communicative activity). The results of the research show that the current system of training in agrarian universities does not provide the appropriate level of the development of motivation and value component of business communication culture. It proves the necessity of the development of efficient methods and technologies to raise students’ motivation to communicate both in native and foreign languages.
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Keywords
prospective specialists in agriculture, business communication culture, diagnostics, criteria, indexes and levels of development of motivation and value component of business communication culture
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